The easiest way to make money in SEO - Advertising | Fish Blog

When we have finished talking about the basic skills, let’s start directly talking about the easy part to get started and make money.

If you have not used Google Adsense before, you must clearly distinguish between Google Adsense and Google Ads. Adsense makes money for you, while Ads is where you spend money.

Google Adsense: A platform for website owners to make money by displaying ads on their websites
Google Ads: A platform where advertisers place ads and need to pay a fee

First enter Google Adsense official website

Click on the upper right corner to get started, then log in to your Google account

You will be asked to fill in two pieces of information: Your Site and Your Country.

For Country, just fill in the country where you are located normally. I am in China, so I chose China. There is no need to fill in Hong Kong or foreign countries like Stripe or other platforms, just fill in the country where you are located, because in the future, the receiving bank card will be bound.

Important Note: Google Adsense supports domestic bank card collection.

After filling in, click Next

Next, you will enter the main interface of Google Adsense. You can click on each button in the sidebar to see what is there.

Improve payment information

Here we first click on the leftmost of the three cards in the middle to complete our payment information.

The Account Type is based on your actual situation. If you are a company, fill in the company, and if you are an individual, fill in the individual.

Add website

Then we return to the Adsense homepage again and click Submit Site (add website)

Set ad code

One of the more convenient aspects of Google Adsense is its automatic advertising. Basically, you only need to obtain its code, and there is no need to set a fixed position for each advertisement. It will automatically find the appropriate place to insert the advertisement, which is more convenient.

Obtaining and installing advertising code

In the AdSense control panel, click the "Ads" tab
Select "By Site" and click on your website
Click the "Get Code" button
Copy the generated JavaScript code
Paste the code into the <head> tag of your website

<script
  async
  src="https://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js?client=ca-pub-XXXXXXXXXXXXXXXX"
  crossorigin="anonymous"
></script>

Ad review process

After adding the code, Google will need to review your website, a process that usually takes 1-2 weeks. During the review, please ensure:

Your website content complies with Google AdSense policies
The website can be accessed normally
The website has enough original content
Clear website navigation and good user experience

Advertising Revenue Optimization Tips

Content Quality: High-quality, original content can attract more visitors and increase ad click-through rates.
Ad Position: Although it is an automatic advertisement, you can set your ad display preferences in the AdSense backend.
Mobile Optimization: Make sure your website performs well on mobile devices
Page loading speed: Optimize website loading speed, improve user experience and advertising display opportunities
Regular Analysis: Use AdSense analysis tools to see which pages are performing best and adjust your content strategy accordingly

Adsterra – Another advertising platform option

In addition to Google AdSense, Adsterra is also a good advertising platform choice, especially if your website does not yet meet the requirements of AdSense.

Introduction to Adsterra

Adsterra is a global advertising network platform founded in 2013 that provides website owners and advertisers with a variety of advertising forms. Compared with Google AdSense, Adsterra has relatively loose review standards and lower requirements for websites, making it suitable for new sites and small site owners.

Key advantages of Adsterra

Quick Review: Website review is usually completed within 24 hours
Multiple payment methods: Supports multiple payment methods such as PayPal, WebMoney, and Bitcoin
Low Threshold: Lower requirements for website traffic and content
High Fill Rate: Almost 100% ad fill rate
Diversified advertising forms: including pop-up ads, native ads, banner ads, direct links, etc.

How to register Adsterra

Visit Adsterra official website
Fill in the basic information and create an account
Verify email
Add your website
Wait for approval (usually within 24 hours)

Adsterra ad code installation

Log in to your Adsterra account
Select "Websites" in the control panel
Click "Get Code"
Choose the ad format you want
Copy the generated code
Paste the code into the appropriate location on your website

Adsterra Common Advertising Forms

Social Bar: Sticky ads on mobile devices, displayed at the bottom of the screen
Native Ads: Native ads integrated with website content
Popunder: Ads that open in the background when users click on website content
Banner: Traditional banner ads can be placed in different locations on the website

Features	Adsterra	Google AdSense
Review speed	Fast (within 24 hours)	Slow (1-2 weeks)
Moderation difficulty	Lower	Higher
Ad Quality	Medium	High
Earning Potential	Medium	High
Payment Threshold	$5-$100 (depending on payment method)	$100
Advertising forms	Diverse (including pop-ups)	Diverse (no pop-ups)

Adsterra usage tips

Reasonable selection of advertising forms: Different advertising forms have different benefits and user experiences, which need to be balanced
Avoid overuse: Too many ads will affect the user experience and lead to the loss of visitors.
Test Different Positions: Try different ad positions to find the best results
Focus on data analysis: Regularly check advertising performance data and optimize strategies
Follow the Rules: Although Adsterra is relatively lenient, you still need to abide by its advertising policies

Your website is new and the content is not rich enough.
Your website content falls into categories that AdSense does not accept (such as adult content, gambling, etc.)
You want to start earning ad revenue quickly
You want to try more diverse advertising forms, including pop-up ads
Your website was rejected or blocked by AdSense

Adsterra is a good choice for start-up websites or websites that do not meet AdSense requirements, but as the website grows and the content is improved, it is recommended to apply for AdSense at the same time, because in the long run, AdSense can usually provide higher income and better ads.